The sustainable generation of personal care
Gentle for people and planet
Developed and tested by professionals
Free from plastic and excess water
A selection of our range
Solidly introduces a new and sustainable view on personal care. Soap and shampoo in plastic bottles are ancient history. 'Solid' care, therefore the name Solid-ly, is the future. Are you ready for a new generation of sustainable care?
Curious about our products?check out
We can only make the transition to a more sustainable beauty routine if we offer a solid bar that performs similar or even better than it's liquid equivalent.
Emelie Schuttevaer | Solidly Founder
When you switch from liquid to solid shampoo, you don't want to give in on quality. No compromise. We have been working for 2 years on this product, because we wanted our Solidly products to perform as well as their liquid equivalent. Our solid shampoo foams like a liquid shampoo will do, but without sulfates. And a conditioner that makes your hair shiny and smooth.
Want to know how we became specialists in solids?
We would like to tell you more about our company.where it all started
Did you know that you replace 3 plastic bottles of 250 ml by using our 100 grams of soap or shampoo?
By using Solidly's solid bar you limit the use of single-use plastic, save up to 70% of the use of water and reduce CO2 emissions.
All Solidly ingredients are selected with care, on condition that they are good for people and planet. The Solidly products are vegan, contain no sulfates and synthetic colorants and we carefully selected the perfumes. We use organic and fairtrade ingredients when available.
We hope to initiate a meaningful change among a large audience. And hope we can interfere by breaking someone's daily bathroom routine with a simple bar of soap. We want to offer a new experience, a new generation of soaps, that sooth the skin and hair.
Marga Jansen | Solidly Founder
The aim when developing the products was that the product does what you expect. That is why we have extensively tested the product in a professional laboratory and among a group of liquid and solid soap & shampoo users. After some adjustments, this is the result for now. We are sure many more products in different shapes and applications will follow.... as long as it is solid.